Beauty of Joseon

Beauty of Joseon draws its name and inspiration from the Joseon dynasty and from hanbang, the tradition of Korean herbal ingredients. The brand pairs ingredients such as rice, ginseng, green plum and propolis with light, modern textures, and wraps them in packaging inspired by traditional Korean design. Its rice-based sunscreen brought the brand to a global audience, and its serums and creams have followed.

What Beauty of Joseon is known for

• Relief Sun: Rice + Probiotics: a lightweight, cream-textured sunscreen built around rice extract and probiotic-derived ingredients. SPF claims and availability vary by country, so check the label for your market.
• Glow Serum: Propolis + Niacinamide: a serum designed to give skin a healthy-looking glow and a more even-looking tone.
• Dynasty Cream: a rich-feeling yet non-greasy moisturizer inspired by traditional ingredients such as rice.
• Revive Eye Serum: Ginseng + Retinal: an eye serum for the look of fine lines and a more rested-looking eye area.
• Cleansers such as the Ginseng Cleansing Oil and the Green Plum Refreshing Cleanser for a gentle double cleanse.

Key ingredients

• Rice extract and rice bran water, a recurring brand signature
• Ginseng, a classic hanbang ingredient
• Propolis and niacinamide for a radiant-looking, even complexion
• Probiotic-derived ingredients in selected formulas
• Retinal in the eye serum

Who it suits

Beauty of Joseon suits people who want a soft glow without heavy layers. Its serums are popular for dull-looking skin and uneven tone, while Dynasty Cream works well for normal to dry skin. The eye serum is aimed at the look of fine lines. If you are pregnant or use prescription retinoids, check with a healthcare professional before using retinal products, and patch test anything new.

How to fit Beauty of Joseon into your routine

In the evening, double cleanse with the cleansing oil and the green plum cleanser, then apply Glow Serum and finish with Dynasty Cream. Use the eye serum at night with a light tap. In the morning, a simple serum and moisturizer followed by sunscreen is plenty. Build your full routine with our routine builder, or explore more serums. See our Beauty of Joseon in Canada guide for more.

Buying Beauty of Joseon in Canada

Compare retailers and check current price and availability before you buy. For the sunscreen in particular, sunscreens in Canada are regulated, and some Korean sunscreens sold online may not be authorized here, so check that the product sold to you is labelled for the Canadian market with a DIN or NPN. For all products, buy from reputable sellers, check seals and batch codes, and be wary of unusually low prices. We may earn a commission from some links; see how our affiliate links work.

Melaxin.ca is an independent Korean skincare guide. We are not affiliated with, endorsed by or an authorized reseller of Beauty of Joseon, and we do not sell, ship or take payment for any product. Brand names and product names belong to their respective owners.